Anyone with an idea and a computer and high-speed Internet connection can take a shot. You can walk five blocks downtown, run into seven friends, and make eight different plans.
But a visit to a loan shark, a pricey spool of denim and a lucky break from a Japanese buyer set Ben and Cam on their way.When people walk by, how they would go out and scream.If you remember the first episode, the way I was screaming out to people, "Leather jackets! " -- that was something I had just seen a few days before. And again, giving props to Ian, his writing said a lot too.Bryan, I know your character is sort of based on Ian. I found their story to be very similar to what's going on and reflective of a lot of these street brands. You're selling an idea, you're selling a concept, you're selling a lifestyle. It's a lot sexier to be a hotshot lawyer on a TV show. This show wouldn't be on the air if it was just fashion people watching it. Meet someone here for a drink, then I'll go to dinner with another friend, maybe go see a play. I don't have to make plans -- it usually just unfolds. And then Gessner, who started Zoo York, is a consultant on the show and he does all the designs -- New York City Eats Its Young, all the new Crisp stuff that you're going to see Season 2 -- that's Eli. So what I've learned about fashion, it's really branding. I tell real-life entrepreneurial stories for a living. And from a purely TV writer's standpoint, it's not linear -- as an entrepreneur, every day is a new challenge. You know, we're not living in the same time as, say, . People love it because it speaks to the American Dream of going against all odds and trying to make something happen, trying to start a business from nothing, scraping by, hustling, lying, cheating, stealing, whatever it takes to get it done. I just love New York and spent so much of my time on the streets of New York, where so many great stories are told.
And two, my parents are first generation immigrants from Eastern Europe. I've lived in New York most of my adult life and I think the bar is incredibly high for shows that are set here, because New Yorkers can always spot a fake.
Skateboarding is great, especially in a city like New York, because you'll meet the world. Forget that it was just shot in New York, because it could've been shot anywhere in New York, but it was shot in my neighborhood.
I find myself always telling either Bryan or someone in the cast, "Here in this building, this happened, 10 years ago in this building, I had my first kiss." So it was cool to be around that.
I grew up in Yorkville, which I sometimes call the slums of the Upper East Side -- a very nice middle class neighborhood. I started skateboarding in sixth grade, so I'd always be downtown and that changed my experience growing up.
I sort of had a real-life Cam character in my life.
And you don't really know those things until those things get put on the table. For the boys, I think they're starting to do that -- even after all the times they heard "no" and all the doors they had shut in their face -- I think the theme for me, that I hope people take away, is to keep on being persistent. What do you think are the challenges facing real-life entrepreneurs today? There's a confidence there and a sense of identity. They're taking their business to a whole other level. Edelman: I must've walked almost every block on that island.